Ancestry.com aiming for 2017 IPO

• Ancestry.com is close to hiring banks to lead an initial public offering of the company this year, Bloomberg reports.
• Company is said to work with Morgan Stanley, Goldman, JPMorgan
• Permira, Spectrum took genealogy company private in 2012 LBO

The private equity-backed company is working with Morgan Stanley, Goldman Sachs and JPMorgan for the listing, which could give it a market value of more than $3B.

Ancestry.com already generates more than $1B in revenue and has a growth rate of about 25%.  It’s grown rapidly through new ventures such as its DNA testing kits.